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History
Over 60 years of experience


History of the brand

Amica’s first gas/coal cooker was produced in Wronki in 1957. Today, the company draws on its 50 years of experience in the industry to manufacture and market cookers and a range of other contemporary and stylish products designed to make household tasks easier.

In 2000, the company added washing machines to its appliance range when it opened one of the most modern washing machine factories in Europe. Amica's product porfolio currently includes modern, electronically programmed range cookers, fridges and washing machines. Its broad and varied commercial range, which is increasing in popularity, includes both freestanding and built-in products. Amica's extensive range of household appiances also includes vacuum cleaners, irons, kettles and toasters, which perfectly complement the company’s core range.

Amica appliances produced in Wronki are now very well known throughout the European markets. Over 50% of the company’s production is currently exported, and its plans for the next few years are expected to generate further growth in export sales. The Eastern market, where its share of exports has experienced dynamic growth, is a very important investment area for Amica.

However, the most significant investment in export growth has been the company’s purchase of the Danish manufacturing and trading company Gram Domestic, a strong and popular brand name throughout the Scandinavian market. As well as giving Amica an acquisition of the rights to the Gram brand, this development made it possible to exploit the Danish firm's existing distribution channels and paved the way for further dynamic expansion of Amica’s export business, forming the foundation for growth into the European markets.

Nobody knows appliances which make household chores easier better than Amica. Practical, intuitive and ergonomic technological solutions means these appliances are always a pleasure to use. No other appliances have the same quality, provide the same comfort or give as much pleasure from cooking as Amica's.

In 2010 Amica began to implement a new strategy entitled Change. The primary goal of the project is to implement a new vision for Amica , which will help the company operate efficiently and successfully on the European household appliances market. Amica is perfectly aware that only a well prepared company can stand up to fierce competition from other players on the market.

Apart from designing and implementing new technological solutions in the industry, Amica also backs education. In collaboration with PoznaƄ University of Economics, the company formed the Amica Appliances University - an innovative programme of product and sales training. The training is aimed mainly at employees selling household appliances and designers from kitchen furniture studios. At Amica's Appliances University, course participants acquire knowledge of Amica's brand and products, as well as sales techniques, team management and effective organisation of work.

Amica history in dates

  • 1945

    ESTABLISHMENT OF THE COMPANY
  • lata 60-te

    GAS COOKERS PRODUCTION
  • lata 80-te

    EXPORT ON WESTERN MARKET
  • 1992

    AMICA'S PRODUCTS NEW LOGO
  • 1993

    NEW FACTORY PRODUCING COOKER HOBS
  • 1994

    PRIVATIZATION OF THE FACTORY, ISO CERTIFICATION
  • 1996

    ESTABLISHMENT OF THE REFRIDGERATORS FACTORY
  • 1997

    AMICA'S DEBUTE AT WARSAW STOCK EXCHANGE, ISO 14001 CERTIFICATION
  • 1998

    ECONOMIC AWARD OF THE PRESIDENT OF THE REPUBLIC OF POLAND
  • 2000

    ESTABLISHMENT OF THE WASHING MASHINES FATORY
  • 2001

    OHSAS 18001 CERTIFICATION
  • 2004

    Amica International founded
  • 2009

    Change strategy prepared and implemented
  • 2012

    ONE MILION COOKERS IN ONE YEAR!