FIVE YEAR WARRANTY ON SELECTED LAUNDRY PRODUCTS LAUNCHED AT CIH SHOW

Amica household appliances, one of Europe’s fastest growing manufacturers is now supporting laundry products with a five year parts and labour warranty. Launched at the CIH Show in Birmingham, the warranty will be available on all laundry products in the Amica catalogue with a 7kg capacity and above. Simon Freear, country manager for Amica in the UK and Ireland said “The built-in and freestanding laundry line-up from Amica is one of the most comprehensive on the market with a model to suit all households and budgets. With washing machines and washer dryers available throughout the capacity range, the Amica brand is increasingly on offer alongside the market leaders in store. We wanted to give our retailers a tangible point of difference and underline our own confidence in the products.” Amica has always supported its built-in and freestanding cooking, cooling, dishwashing and laundry product range with a 2 year parts and labour warranty supported by the brands own comprehensive service network. Simon Freear, “Many of our retailers have built a terrific business on the back of a no-quibble warranty proposition from Amica. Extending this offer to mid-large load capacity laundry products is an evolution of the Amica warranty promise and has been warmly welcomed by visitors to the stand last weekend.” www.amica-international.co.uk @amicaUK For additional media information please contact: Deborah Risbridger @ DRA Public Relations. Email: deborah@drapublicrelations.co.uk Telephone: 01425 461600 Mobile: 07767 784295